Ghostpell is one of the most distinctive voices in Spanish rap. Yet, like many independent artists, limited resources often stood between the music and the visuals it deserved.
For Cadenas de nieve, we explored a different path. Using AI image generation, we created an infinite zoom that travels through the song’s imagery, unfolding new landscapes, characters and symbols with every transition.
More than a music video, the piece became an experiment in how emerging technologies can open new creative possibilities — transforming budget limitations into a visual language of their own.
